Dwyane Wade pays tribute to black chefs and sommeliers with a series of chic events

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Haley Murray Robinson for Wade Cellars

After dominating the basketball court for years, future NBA Hall of Famer Dwyane Wade is now making major waves in the wine industry. His brand, Wade Cellars, founded in 2014 with Napa Valley winemaker Jayson Pahlmeyer, has helped diversify the industry. Now the brand is celebrating other diverse disruptors, as Wade Cellars recently launched a new series of wine and food experiences called When We Gather.

Stopping by six cities nationwide, including Los Angeles, Oakland, Chicago, Miami Beach, Cincinnati and Charleston, the gatherings will include wine tastings and dinners that will spotlight a black chef or sommelier while showcasing Wade’s wines. Cellars.

Dwyane Wade's wine brand hosts chic events across the country to honor black chefs and sommeliers
Haley Murray Robinson for Wade Cellars

“When We Gather was born out of our mission at Wade Cellars to make wine more accessible to everyone,” Wade says in a statement about the series. “This fall, we’re proud to launch our first ever tour highlighting acclaimed black chefs and sommeliers who are doing just that: creating opportunities for everyone to experience the world of wine and food through their lens.”

Gatherings include everything from a dinner at Virtue with Chef Erick Williams in Chicago, to a tasting and dinner in Charleston, SC at The Graft Wine Shop with co-owner and sommelier Femi Oyediran, as well as Chef Benjamin “BJ” Dennis.

Dwyane Wade's wine brand hosts chic events across the country to honor black chefs and sommeliers
Haley Murray Robinson for Wade Cellars

Wade was in attendance for the first-ever event in Los Angeles on Sept. 19 at 1010 Wine & Events, hanging out with owners Leslie & LeAnn Jones as well as Wade Cellars National Brand Ambassador George Walker III. From the photos, the event looked like one hell of a vibe.

If you wish to experience it yourself (alongside Walker, who will be on hand to help organize each of the gatherings), the entrance fee for some events is the cost of buying a glass of wine, while others include multiple course meals and wine pairings require tickets up to $250 per guest.

Dwyane Wade's wine brand hosts chic events across the country to honor black chefs and sommeliers
George Walker III (Wade Cellars), Leann Jones (1010 Wine & Events), Dwyane Wade and Leslie Jones (1010 Wine & Events) at the launch of the When We Gather event in Inglewood; Haley Murray Robinson for Wade Cellars

Wade Cellars plans to expand When We Gather events into 2023, in cities like New York and New Orleans. In the meantime, check out the full schedule of events and cities with participating Black chefs and sommeliers for Fall 2022 here.

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